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HABA USA vs The Needlepointer

HABA USA (habausa.com) and The Needlepointer (theneedlepointer.com) are stores in related niches (Toys & Hobbies and Arts & Crafts) in the AdLibrarySpy index. HABA USA gets more monthly visits than The Needlepointer: about 79K vs 7K.

The facts we hold on both, side by side. Checked October 31, 2026.

In short

  • HABA USA gets more monthly visits than The Needlepointer: about 79K vs 7K.
  • The Needlepointer runs more live Meta ads than HABA USA: 6 vs 5.
  • HABA USA advertised on more days in the past 12 months: 35 vs 27.
  • HABA USA's store is older: created Dec 2016, The Needlepointer's in Oct 2017.
FactHABA USA logoHABA USAThe Needlepointer logoThe Needlepointer
Monthly visits (SimilarWeb)79K (Sep 2026)7K (Sep 2026)
Live Meta ads56
Store createdDec 2016Oct 2017
Based inUnited StatesUnited States
NicheToys & HobbiesArts & Crafts
Payment options detectedApple Pay, Google Pay, Shop PayApple Pay, Google Pay, PayPal Express Checkout, Shop Pay

Questions shoppers ask

What is the difference between HABA USA and The Needlepointer?
HABA USA gets more monthly visits than The Needlepointer: about 79K vs 7K. The Needlepointer runs more live Meta ads than HABA USA: 6 vs 5. HABA USA advertised on more days in the past 12 months: 35 vs 27. HABA USA's store is older: created Dec 2016, The Needlepointer's in Oct 2017.
Do HABA USA and The Needlepointer sell the same things?
Both are listed in related niches: HABA USA in Toys & Hobbies, The Needlepointer in Arts & Crafts.

Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is HABA USA legit? · Is The Needlepointer legit?