Is Hallmark legit?

Our check

Hallmark gets about 45K visits a month (SimilarWeb, Sep 2026). The store was created in Dec 2016, 9 years ago, and is based in Belgium.

Checked November 6, 2026. Facts only, from the Meta Ad Library, SimilarWeb, Trustpilot and the store itself; anything we have not measured is left out.

Good signs and warning signs

• Open for 9 years: created Dec 2016.

The facts

Monthly visits

45K (SimilarWeb, Sep 2026)

Traffic vs month before

-50%

Store created

Dec 2016

Based in

Belgium

Niche

Cards & Greetings

Questions shoppers ask

Is Hallmark legit?

Hallmark gets about 45K visits a month (SimilarWeb, Sep 2026). The store was created in Dec 2016, 9 years ago, and is based in Belgium. These are measured facts, not a rating; check the flags on this page before you buy.

Where is Hallmark based?

hallmark.be is registered as a store in Belgium.

How much traffic does hallmark.be get?

hallmark.be had 44,734 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 50% on the month before. Hallmark traffic and size

How much revenue does Hallmark make?

Hallmark does not publish its revenue and no source AdLibrarySpy holds measures it, so no revenue figure is shown. Its measured size signals are 44,734 visits in Sep 2026 (SimilarWeb) and 2,641 products. How big is Hallmark?

Who are Hallmark's competitors?

Hallmark's closest competitors in the AdLibrarySpy index, by niche and traffic, are Hallmark Gold Crown Store Locations (stores.hallmark.com), Hickory Farms: Gift Baskets & Specialty Gourmet Food Gifts (hickoryfarms.com), Boscolo Gift (boscologift.com), Hallmark Business Connections (hallmarkbusiness.com) and HEMA (cadeaukaart.hema.nl). Sites like Hallmark