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HelloFresh® Meal Kits vs Hungryroot

The facts we hold on both, side by side. Checked October 16, 2026.

In short

  • HelloFresh® Meal Kits gets more monthly visits than Hungryroot: about 5.8M vs 3.6M.
  • Hungryroot runs more live Meta ads than HelloFresh® Meal Kits: 690 vs 260.
  • HelloFresh® Meal Kits advertised on more days in the past 12 months: 19 vs 9.
FactHelloFresh® Meal Kits logoHelloFresh® Meal KitsHungryroot logoHungryroot
Monthly visits (SimilarWeb)5.8M (Sep 2026)3.6M (Sep 2026)
Live Meta ads260690
Store createdDec 2016Dec 2016
NicheFoodFood

Questions shoppers ask

What is the difference between HelloFresh® Meal Kits and Hungryroot?
HelloFresh® Meal Kits gets more monthly visits than Hungryroot: about 5.8M vs 3.6M. Hungryroot runs more live Meta ads than HelloFresh® Meal Kits: 690 vs 260. HelloFresh® Meal Kits advertised on more days in the past 12 months: 19 vs 9.
Do HelloFresh® Meal Kits and Hungryroot sell the same things?
Both are in the Food niche.

Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is HelloFresh® Meal Kits legit? · Is Hungryroot legit?