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JustFab vs Off The Grid Surplus

JustFab (justfab.com) and Off The Grid Surplus (offthegridsurplus.com) are stores in related niches (Footwear and Apparel) in the AdLibrarySpy index. JustFab gets more monthly visits than Off The Grid Surplus: about 814K vs 42K.

The facts we hold on both, side by side. Checked November 3, 2026.

In short

  • JustFab gets more monthly visits than Off The Grid Surplus: about 814K vs 42K.
  • JustFab runs more live Meta ads than Off The Grid Surplus: 32 vs 17.
  • Off The Grid Surplus advertised on more days in the past 12 months: 33 vs 23.
  • JustFab's store is older: created Dec 2016, Off The Grid Surplus's in Feb 2018.
FactJustFab logoJustFabOff The Grid Surplus logoOff The Grid Surplus
Monthly visits (SimilarWeb)814K (Sep 2026)42K (Sep 2026)
Live Meta ads3217
Store createdDec 2016Feb 2018
Based inUnited StatesUnited States
NicheFootwearApparel
Payment options detectedAfterpayApple Pay, Google Pay, PayPal Express Checkout, Shop Pay

Questions shoppers ask

What is the difference between JustFab and Off The Grid Surplus?
JustFab gets more monthly visits than Off The Grid Surplus: about 814K vs 42K. JustFab runs more live Meta ads than Off The Grid Surplus: 32 vs 17. Off The Grid Surplus advertised on more days in the past 12 months: 33 vs 23. JustFab's store is older: created Dec 2016, Off The Grid Surplus's in Feb 2018.
Do JustFab and Off The Grid Surplus sell the same things?
Both are listed in related niches: JustFab in Footwear, Off The Grid Surplus in Apparel.

Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is JustFab legit? · Is Off The Grid Surplus legit?