JustFab vs Real Essentials
JustFab (justfab.com) and Real Essentials (realessentials.com) are stores in related niches (Footwear and Apparel) in the AdLibrarySpy index. JustFab gets more monthly visits than Real Essentials: about 814K vs 44K.
The facts we hold on both, side by side. Checked November 3, 2026.
In short
- JustFab gets more monthly visits than Real Essentials: about 814K vs 44K.
- JustFab runs more live Meta ads than Real Essentials: 32 vs 2.
- Real Essentials advertised on more days in the past 12 months: 28 vs 23.
- JustFab's store is older: created Dec 2016, Real Essentials's in Sep 2020.
| Fact |  JustFab | Real Essentials |
|---|---|---|
| Monthly visits (SimilarWeb) | 814K (Sep 2026) | 44K (Sep 2026) |
| Live Meta ads | 32 | 2 |
| Store created | Dec 2016 | Sep 2020 |
| Based in | United States | United States |
| Niche | Footwear | Apparel |
| Payment options detected | Afterpay | Apple Pay, Google Pay, PayPal Express Checkout, Shop Pay |
Questions shoppers ask
- What is the difference between JustFab and Real Essentials?
- JustFab gets more monthly visits than Real Essentials: about 814K vs 44K. JustFab runs more live Meta ads than Real Essentials: 32 vs 2. Real Essentials advertised on more days in the past 12 months: 28 vs 23. JustFab's store is older: created Dec 2016, Real Essentials's in Sep 2020.
- Do JustFab and Real Essentials sell the same things?
- Both are listed in related niches: JustFab in Footwear, Real Essentials in Apparel.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is JustFab legit? · Is Real Essentials legit?