L by Lilo vs Next Step
L by Lilo (lbylilo.com) and Next Step (nextstepstore.com) are stores in related niches (Clothing Accessories and Footwear) in the AdLibrarySpy index. Next Step gets more monthly visits than L by Lilo: about 61K vs 2K.
The facts we hold on both, side by side. Checked November 4, 2026.
In short
- Next Step gets more monthly visits than L by Lilo: about 61K vs 2K.
- Next Step runs more live Meta ads than L by Lilo: 9 vs 2.
- L by Lilo's store is older: created May 2020, Next Step's in Jul 2020.
| Fact |  L by Lilo |  Next Step |
|---|---|---|
| Monthly visits (SimilarWeb) | 2K (Aug 2026) | 61K (Sep 2026) |
| Live Meta ads | 2 | 9 |
| Store created | May 2020 | Jul 2020 |
| Based in | Spain | Spain |
| Niche | Clothing Accessories | Footwear |
| Payment options detected | Apple Pay, Google Pay, Klarna, PayPal Express Checkout | Apple Pay, Google Pay, PayPal Express Checkout, Shop Pay |
Questions shoppers ask
- What is the difference between L by Lilo and Next Step?
- Next Step gets more monthly visits than L by Lilo: about 61K vs 2K. Next Step runs more live Meta ads than L by Lilo: 9 vs 2. L by Lilo's store is older: created May 2020, Next Step's in Jul 2020.
- Do L by Lilo and Next Step sell the same things?
- Both are listed in related niches: L by Lilo in Clothing Accessories, Next Step in Footwear.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is L by Lilo legit? · Is Next Step legit?