Next Step vs Dark Turtle Clothing
Next Step (nextstepstore.com) and Dark Turtle Clothing (thedarkturtle.com) are stores in related niches (Footwear and Casual Apparel) in the AdLibrarySpy index. Next Step gets more monthly visits than Dark Turtle Clothing: about 61K vs 2K.
The facts we hold on both, side by side. Checked November 5, 2026.
In short
- Next Step gets more monthly visits than Dark Turtle Clothing: about 61K vs 2K.
- Next Step runs more live Meta ads than Dark Turtle Clothing: 9 vs 1.
- Dark Turtle Clothing has the higher Trustpilot score: 4.9 vs 4.7.
- Next Step's store is older: created Jul 2020, Dark Turtle Clothing's in Mar 2021.
| Fact |  Next Step |  Dark Turtle Clothing |
|---|---|---|
| Monthly visits (SimilarWeb) | 61K (Sep 2026) | 2K (Sep 2026) |
| Live Meta ads | 9 | 1 |
| Trustpilot | 4.7 / 5 (105 reviews) | 4.9 / 5 (336 reviews) |
| Store created | Jul 2020 | Mar 2021 |
| Based in | Spain | United Kingdom |
| Niche | Footwear | Casual Apparel |
| Payment options detected | Apple Pay, Google Pay, PayPal Express Checkout, Shop Pay | Apple Pay, Google Pay, Klarna, PayPal Express Checkout, Shop Pay |
Questions shoppers ask
- What is the difference between Next Step and Dark Turtle Clothing?
- Next Step gets more monthly visits than Dark Turtle Clothing: about 61K vs 2K. Next Step runs more live Meta ads than Dark Turtle Clothing: 9 vs 1. Dark Turtle Clothing has the higher Trustpilot score: 4.9 vs 4.7. Next Step's store is older: created Jul 2020, Dark Turtle Clothing's in Mar 2021.
- Do Next Step and Dark Turtle Clothing sell the same things?
- Both are listed in related niches: Next Step in Footwear, Dark Turtle Clothing in Casual Apparel.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is Next Step legit? · Is Dark Turtle Clothing legit?