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Not Coffee logo

Is Not Coffee legit?

notcoffee.com.au

Our check

Not Coffee runs 35 live Meta ads and gets about 12K visits a month (SimilarWeb, Sep 2026). The store was created in Jul 2022, 4 years ago, and is based in Australia.

Updated . Checked . Facts only, from the Meta Ad Library, SimilarWeb, Trustpilot and the store itself; anything we have not measured is left out.

Good signs and warning signs

  • Open for 4 years: created Jul 2022.

The facts

Live Meta ads
35
Monthly visits
12K (SimilarWeb, Sep 2026)
Traffic vs month before
-55%
Store created
Jul 2022
Based in
Australia
Niche
Coffee & Tea
Payment options detected
Apple Pay, Google Pay, PayPal Express Checkout, Shop Pay

Questions shoppers ask

Is Not Coffee legit?
Not Coffee runs 35 live Meta ads and gets about 12K visits a month (SimilarWeb, Sep 2026). The store was created in Jul 2022, 4 years ago, and is based in Australia. These are measured facts, not a rating; check the flags on this page before you buy.
Where is Not Coffee based?
notcoffee.com.au is registered as a store in Australia.
How much traffic does notcoffee.com.au get?
notcoffee.com.au had 11,576 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 55% on the month before. Not Coffee traffic and size
How much revenue does Not Coffee make?
Not Coffee does not publish its revenue and no source AdLibrarySpy holds measures it, so no revenue figure is shown. Its measured size signals are 11,576 visits in Sep 2026 (SimilarWeb), 35 live Meta ads and 19 products. How big is Not Coffee?
What ads is Not Coffee running?
AdLibrarySpy recorded 35 live Meta ads (Facebook and Instagram) for notcoffee.com.au. Not Coffee ads and commercials
Who are Not Coffee's competitors?
Not Coffee's closest competitors in the AdLibrarySpy index, by niche and traffic, are Funky Food (funkyfood.com.au), SodaStream Australia (sodastream.com.au), ENZE (enze.com.au), Krumbled Foods (krumbledfoods.com) and Kent Street Cellars (kentstreetcellars.com.au). Sites like Not Coffee
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