Novilla vs Simplehuman
Novilla (novillashop.com) and Simplehuman (simplehuman.com) are stores in related niches (Bed & Bath and Home & Garden) in the AdLibrarySpy index. Simplehuman gets more monthly visits than Novilla: about 560K vs 88K.
The facts we hold on both, side by side. Checked November 7, 2026.
In short
- Simplehuman gets more monthly visits than Novilla: about 560K vs 88K.
- Simplehuman runs more live Meta ads than Novilla: 15 vs 6.
- Novilla advertised on more days in the past 12 months: 35 vs 25.
- Simplehuman's store is older: created Dec 2016, Novilla's in Apr 2026.
| Fact |  Novilla |  Simplehuman |
|---|---|---|
| Monthly visits (SimilarWeb) | 88K (Sep 2026) | 560K (Sep 2026) |
| Live Meta ads | 6 | 15 |
| Store created | Apr 2026 | Dec 2016 |
| Based in | United States | United States |
| Niche | Bed & Bath | Home & Garden |
| Payment options detected | Affirm, Afterpay, Apple Pay, Google Pay, PayPal Express Checkout, Shop Pay | Apple Pay, Shop Pay |
Questions shoppers ask
- What is the difference between Novilla and Simplehuman?
- Simplehuman gets more monthly visits than Novilla: about 560K vs 88K. Simplehuman runs more live Meta ads than Novilla: 15 vs 6. Novilla advertised on more days in the past 12 months: 35 vs 25. Simplehuman's store is older: created Dec 2016, Novilla's in Apr 2026.
- Do Novilla and Simplehuman sell the same things?
- Both are listed in related niches: Novilla in Bed & Bath, Simplehuman in Home & Garden.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is Novilla legit? · Is Simplehuman legit?