Postable vs The Paper Store
The facts we hold on both, side by side. Checked October 18, 2026.
In short
- Postable gets more monthly visits than The Paper Store: about 411K vs 261K.
- The Paper Store runs more live Meta ads than Postable: 50 vs 32.
- The Paper Store advertised on more days in the past 12 months: 19 vs 16.
| Fact |  Postable |  The Paper Store |
|---|---|---|
| Monthly visits (SimilarWeb) | 411K (Sep 2026) | 261K (Sep 2026) |
| Live Meta ads | 32 | 50 |
| Store created | Dec 2016 | Dec 2016 |
| Based in | United States | United States |
| Niche | Cards & Greetings | Gifts & Special Events |
Questions shoppers ask
- What is the difference between Postable and The Paper Store?
- Postable gets more monthly visits than The Paper Store: about 411K vs 261K. The Paper Store runs more live Meta ads than Postable: 50 vs 32. The Paper Store advertised on more days in the past 12 months: 19 vs 16.
- Do Postable and The Paper Store sell the same things?
- Both are listed in related niches: Postable in Cards & Greetings, The Paper Store in Gifts & Special Events.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is Postable legit? · Is The Paper Store legit?