Where is Selina Jewellery based?

selina.bg is registered as a store in Bulgaria.

Is Selina Jewellery legit?

Tell me when this store changesAds, traffic & products

Our check

Selina Jewellery gets about 22K visits a month (SimilarWeb, Aug 2026). The store was created in Dec 2016, 9 years ago, and is based in Bulgaria.

Checked October 23, 2026. Facts only, from the Meta Ad Library, SimilarWeb, Trustpilot and the store itself; anything we have not measured is left out.

Good signs and warning signs

Open for 9 years: created Dec 2016.

The facts

Monthly visits: 22K (SimilarWeb, Aug 2026)
Traffic vs month before: -25%
Store created: Dec 2016
Based in: Bulgaria
Niche: Clothing Accessories
Payment options detected: Apple Pay, Google Pay, Shop Pay

Questions shoppers ask

Is Selina Jewellery legit?: Selina Jewellery gets about 22K visits a month (SimilarWeb, Aug 2026). The store was created in Dec 2016, 9 years ago, and is based in Bulgaria. These are measured facts, not a rating; check the flags on this page before you buy.
Where is Selina Jewellery based?: selina.bg is registered as a store in Bulgaria.

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