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Surprise Lily vs TraceGift

Surprise Lily (shopsurpriselily.com) and TraceGift (tracegift.com) are both Gifts & Special Events stores in the AdLibrarySpy index. TraceGift gets more monthly visits than Surprise Lily: about 61K vs 1K.

The facts we hold on both, side by side. Checked November 5, 2026.

In short

  • TraceGift gets more monthly visits than Surprise Lily: about 61K vs 1K.
  • TraceGift runs more live Meta ads than Surprise Lily: 21 vs 2.
  • TraceGift advertised on more days in the past 12 months: 32 vs 16.
  • Surprise Lily's store is older: created Mar 2023, TraceGift's in Jul 2025.
FactSurprise Lily logoSurprise LilyTraceGift logoTraceGift
Monthly visits (SimilarWeb)1K (Aug 2026)61K (Sep 2026)
Live Meta ads221
Store createdMar 2023Jul 2025
Based inUnited StatesUnited States
NicheGifts & Special EventsGifts & Special Events
Payment options detectedApple Pay, Google Pay, PayPal Express Checkout, Shop PayApple Pay, Google Pay, PayPal Express Checkout, Shop Pay

Questions shoppers ask

What is the difference between Surprise Lily and TraceGift?
TraceGift gets more monthly visits than Surprise Lily: about 61K vs 1K. TraceGift runs more live Meta ads than Surprise Lily: 21 vs 2. TraceGift advertised on more days in the past 12 months: 32 vs 16. Surprise Lily's store is older: created Mar 2023, TraceGift's in Jul 2025.
Do Surprise Lily and TraceGift sell the same things?
Both are in the Gifts & Special Events niche.

Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is Surprise Lily legit? · Is TraceGift legit?