Simplehuman vs STATE
Simplehuman (simplehuman.com) and STATE (statethelabel.com) are stores in related niches (Home & Garden and Arts & Crafts) in the AdLibrarySpy index. Simplehuman gets more monthly visits than STATE: about 560K vs 23K.
The facts we hold on both, side by side. Checked October 31, 2026.
In short
- Simplehuman gets more monthly visits than STATE: about 560K vs 23K.
- Simplehuman runs more live Meta ads than STATE: 20 vs 3.
- STATE advertised on more days in the past 12 months: 28 vs 17.
- Simplehuman's store is older: created Dec 2016, STATE's in Nov 2017.
| Fact |  Simplehuman |  STATE |
|---|---|---|
| Monthly visits (SimilarWeb) | 560K (Sep 2026) | 23K (Sep 2026) |
| Live Meta ads | 20 | 3 |
| Store created | Dec 2016 | Nov 2017 |
| Based in | United States | United States |
| Niche | Home & Garden | Arts & Crafts |
| Payment options detected | Apple Pay, Shop Pay | Afterpay, Apple Pay, PayPal Express Checkout, Shop Pay |
Questions shoppers ask
- What is the difference between Simplehuman and STATE?
- Simplehuman gets more monthly visits than STATE: about 560K vs 23K. Simplehuman runs more live Meta ads than STATE: 20 vs 3. STATE advertised on more days in the past 12 months: 28 vs 17. Simplehuman's store is older: created Dec 2016, STATE's in Nov 2017.
- Do Simplehuman and STATE sell the same things?
- Both are listed in related niches: Simplehuman in Home & Garden, STATE in Arts & Crafts.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is Simplehuman legit? · Is STATE legit?