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Simplehuman vs The Cup Store

Simplehuman (simplehuman.com) and The Cup Store (thecupstore.com) are stores in related niches (Home & Garden and Cookware & Diningware) in the AdLibrarySpy index. Simplehuman gets more monthly visits than The Cup Store: about 560K vs 28K.

The facts we hold on both, side by side. Checked November 10, 2026.

In short

  • Simplehuman gets more monthly visits than The Cup Store: about 560K vs 28K.
  • The Cup Store runs more live Meta ads than Simplehuman: 9 vs 8.
  • The Cup Store advertised on more days in the past 12 months: 39 vs 26.
FactSimplehuman logoSimplehumanThe Cup Store logoThe Cup Store
Monthly visits (SimilarWeb)560K (Sep 2026)28K (Sep 2026)
Live Meta ads89
Store createdDec 2016Dec 2016
Based inUnited StatesUnited States
NicheHome & GardenCookware & Diningware
Payment options detectedApple Pay, Shop PayApple Pay, Google Pay, PayPal Express Checkout

Questions shoppers ask

What is the difference between Simplehuman and The Cup Store?
Simplehuman gets more monthly visits than The Cup Store: about 560K vs 28K. The Cup Store runs more live Meta ads than Simplehuman: 9 vs 8. The Cup Store advertised on more days in the past 12 months: 39 vs 26.
Do Simplehuman and The Cup Store sell the same things?
Both are listed in related niches: Simplehuman in Home & Garden, The Cup Store in Cookware & Diningware.

Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is Simplehuman legit? · Is The Cup Store legit?