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The New York Times Store logo

Is The New York Times Store legit?

store.nytimes.com

Our check

The New York Times Store gets about 95K visits a month (SimilarWeb, Sep 2026). The store was created in Jun 2017, 9 years ago, and is based in the United States.

Checked . Facts only, from the Meta Ad Library, SimilarWeb, Trustpilot and the store itself; anything we have not measured is left out.

Good signs and warning signs

  • Open for 9 years: created Jun 2017.

The facts

Monthly visits
95K (SimilarWeb, Sep 2026)
Traffic vs month before
+19%
Store created
Jun 2017
Based in
United States
Niche
Gifts & Special Events
Payment options detected
Adyen Online Payments, Apple Pay, Google Pay

Questions shoppers ask

Is The New York Times Store legit?
The New York Times Store gets about 95K visits a month (SimilarWeb, Sep 2026). The store was created in Jun 2017, 9 years ago, and is based in the United States. These are measured facts, not a rating; check the flags on this page before you buy.
Where is The New York Times Store based?
store.nytimes.com is registered as a store in the United States.
How much traffic does store.nytimes.com get?
store.nytimes.com had 95,241 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is up 19% on the month before. The New York Times Store traffic and size
How much revenue does The New York Times Store make?
The New York Times Store does not publish its revenue and no source AdLibrarySpy holds measures it, so no revenue figure is shown. Its measured size signals are 95,241 visits in Sep 2026 (SimilarWeb) and 661 products. How big is The New York Times Store?
Who are The New York Times Store's competitors?
The New York Times Store's closest competitors in the AdLibrarySpy index, by niche and traffic, are Custom Lanyard (customlanyard.net), DutchGrown™ (dutchgrown.com), Ziella (ziella.com), Giftsoul (giftsoul.co) and artveramemories.com. Sites like The New York Times Store

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