Tesco vs Waitrose & Partners
The facts we hold on both, side by side. Checked October 16, 2026.
In short
- Tesco gets more monthly visits than Waitrose & Partners: about 27M vs 6M.
- Tesco runs more live Meta ads than Waitrose & Partners: 761 vs 150.
| Fact |  Tesco |  Waitrose & Partners |
|---|---|---|
| Monthly visits (SimilarWeb) | 27M (Sep 2026) | 6M (Sep 2026) |
| Live Meta ads | 761 | 150 |
| Store created | Dec 2016 | Dec 2016 |
| Based in | United Kingdom | United Kingdom |
| Niche | Food | Food |
Questions shoppers ask
- What is the difference between Tesco and Waitrose & Partners?
- Tesco gets more monthly visits than Waitrose & Partners: about 27M vs 6M. Tesco runs more live Meta ads than Waitrose & Partners: 761 vs 150.
- Do Tesco and Waitrose & Partners sell the same things?
- Both are in the Food niche.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is Tesco legit? · Is Waitrose & Partners legit?