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The Lost Co vs Tracksmith

The Lost Co (thelostco.com) and Tracksmith (tracksmith.com) are stores in related niches (Cycling and Individual Sports) in the AdLibrarySpy index. Tracksmith gets more monthly visits than The Lost Co: about 473K vs 111K.

The facts we hold on both, side by side. Checked November 3, 2026.

In short

  • Tracksmith gets more monthly visits than The Lost Co: about 473K vs 111K.
  • Tracksmith's store is older: created Dec 2016, The Lost Co's in Feb 2019.
FactThe Lost Co logoThe Lost CoTracksmith logoTracksmith
Monthly visits (SimilarWeb)111K (Sep 2026)473K (Sep 2026)
Store createdFeb 2019Dec 2016
Based inUnited StatesUnited States
NicheCyclingIndividual Sports

Questions shoppers ask

What is the difference between The Lost Co and Tracksmith?
Tracksmith gets more monthly visits than The Lost Co: about 473K vs 111K. Tracksmith's store is older: created Dec 2016, The Lost Co's in Feb 2019.
Do The Lost Co and Tracksmith sell the same things?
Both are listed in related niches: The Lost Co in Cycling, Tracksmith in Individual Sports.

Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is The Lost Co legit? · Is Tracksmith legit?