Follow me on X. @sangngqang
The Trail Co. logo

Is The Trail Co. legit?

thetrail.co

Our check

The Trail Co. gets about 101K visits a month (SimilarWeb, Aug 2026). The store was created in Dec 2017, 8 years ago, and is based in Australia.

Checked . Facts only, from the Meta Ad Library, SimilarWeb, Trustpilot and the store itself; anything we have not measured is left out.

Good signs and warning signs

  • Open for 8 years: created Dec 2017.
  • Large audience: about 101K visits a month.

The facts

Monthly visits
101K (SimilarWeb, Aug 2026)
Traffic vs month before
-6%
Store created
Dec 2017
Based in
Australia
Niche
Outdoors
Payment options detected
Apple Pay, Google Pay, Shop Pay

Questions shoppers ask

Is The Trail Co. legit?
The Trail Co. gets about 101K visits a month (SimilarWeb, Aug 2026). The store was created in Dec 2017, 8 years ago, and is based in Australia. These are measured facts, not a rating; check the flags on this page before you buy.
Where is The Trail Co. based?
thetrail.co is registered as a store in Australia.
How much traffic does thetrail.co get?
thetrail.co had 101,243 visits in Aug 2026, as measured by SimilarWeb for this exact host. That is down 6% on the month before. The Trail Co. traffic and size
How much revenue does The Trail Co. make?
The Trail Co. does not publish its revenue and no source AdLibrarySpy holds measures it, so no revenue figure is shown. Its measured size signals are 101,243 visits in Aug 2026 (SimilarWeb) and 1,785 products. How big is The Trail Co.?
Who are The Trail Co.'s competitors?
The Trail Co.'s closest competitors in the AdLibrarySpy index, by niche and traffic, are Kimbo Australia (kimboaustralia.com), Rusty Australia (rusty.com.au), Comma Football (commafootball.com), Ozzi Gear (ozzigear.com) and Roxy Australia (roxyaustralia.com.au). Sites like The Trail Co.

Similar brands checked

Research any store: see its live ads, its apps & pixels, and estimate its scale. Shopping safely: how to tell if a store is legit and how to avoid shopping scams.