Tracksmith vs Varsity.com
Tracksmith (tracksmith.com) and Varsity.com (varsity.com) are stores in related niches (Individual Sports and Cheerleading) in the AdLibrarySpy index. Tracksmith gets more monthly visits than Varsity.com: about 473K vs 310K.
The facts we hold on both, side by side. Checked November 3, 2026.
In short
- Tracksmith gets more monthly visits than Varsity.com: about 473K vs 310K.
- Tracksmith runs more live Meta ads than Varsity.com: 237 vs 174.
| Fact |  Tracksmith |  Varsity.com |
|---|---|---|
| Monthly visits (SimilarWeb) | 473K (Sep 2026) | 310K (Sep 2026) |
| Live Meta ads | 237 | 174 |
| Store created | Dec 2016 | Dec 2016 |
| Based in | United States | United States |
| Niche | Individual Sports | Cheerleading |
Questions shoppers ask
- What is the difference between Tracksmith and Varsity.com?
- Tracksmith gets more monthly visits than Varsity.com: about 473K vs 310K. Tracksmith runs more live Meta ads than Varsity.com: 237 vs 174.
- Do Tracksmith and Varsity.com sell the same things?
- Both are listed in related niches: Tracksmith in Individual Sports, Varsity.com in Cheerleading.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is Tracksmith legit? · Is Varsity.com legit?