Is ВкусВилл legit?

Our check

ВкусВилл gets about 6M visits a month (SimilarWeb, Sep 2026). The store was created in Dec 2016, 9 years ago, and is based in Russia.

Checked October 15, 2026. Facts only, from the Meta Ad Library, SimilarWeb, Trustpilot and the store itself; anything we have not measured is left out.

Good signs and warning signs

• Open for 9 years: created Dec 2016.
• Large audience: about 6M visits a month.

The facts

Monthly visits

6M (SimilarWeb, Sep 2026)

Traffic vs month before

-8%

Store created

Dec 2016

Based in

Russia

Niche

Health

Questions shoppers ask

Is ВкусВилл legit?

ВкусВилл gets about 6M visits a month (SimilarWeb, Sep 2026). The store was created in Dec 2016, 9 years ago, and is based in Russia. These are measured facts, not a rating; check the flags on this page before you buy.

Where is ВкусВилл based?

vkusvill.ru is registered as a store in Russia.