Follow me on X. @sangngqang
WhatTheF: Fair Fashion Favourites logo

Is WhatTheF: Fair Fashion Favourites legit?

whatthef.nl

Our check

WhatTheF: Fair Fashion Favourites gets about 2K visits a month (SimilarWeb, Aug 2026) and is rated 4.8 from 66 Trustpilot reviews. The store was created in Dec 2020, 5 years ago, and is based in the Netherlands.

Updated . Checked . Facts only, from the Meta Ad Library, SimilarWeb, Trustpilot and the store itself; anything we have not measured is left out.

Good signs and warning signs

  • Open for 5 years: created Dec 2020.
  • Well rated: 4.8 from 66 Trustpilot reviews.

The facts

Monthly visits
2K (SimilarWeb, Aug 2026)
Traffic vs month before
-55%
Store created
Dec 2020
Trustpilot
4.8 / 5 from 66 reviews
Based in
Netherlands
Niche
Apparel
Payment options detected
Apple Pay, Google Pay, Klarna, PayPal Express Checkout

Questions shoppers ask

Is WhatTheF: Fair Fashion Favourites legit?
WhatTheF: Fair Fashion Favourites gets about 2K visits a month (SimilarWeb, Aug 2026) and is rated 4.8 from 66 Trustpilot reviews. The store was created in Dec 2020, 5 years ago, and is based in the Netherlands. These are measured facts, not a rating; check the flags on this page before you buy.
What do customers say about WhatTheF: Fair Fashion Favourites?
WhatTheF: Fair Fashion Favourites is rated 4.8 out of 5 from 66 reviews on Trustpilot.
Where is WhatTheF: Fair Fashion Favourites based?
whatthef.nl is registered as a store in the Netherlands.
How much traffic does whatthef.nl get?
whatthef.nl had 1,799 visits in Aug 2026, as measured by SimilarWeb for this exact host. That is down 55% on the month before. WhatTheF: Fair Fashion Favourites traffic and size
How much revenue does WhatTheF: Fair Fashion Favourites make?
WhatTheF: Fair Fashion Favourites does not publish its revenue and no source AdLibrarySpy holds measures it, so no revenue figure is shown. Its measured size signals are 1,799 visits in Aug 2026 (SimilarWeb) and 708 products. How big is WhatTheF: Fair Fashion Favourites?
Who are WhatTheF: Fair Fashion Favourites's competitors?
WhatTheF: Fair Fashion Favourites's closest competitors in the AdLibrarySpy index, by niche and traffic, are Club L London (clubllondon.fr), Scrub Sets (scrub-supply.com), Notbranded (notbranded.de), Franky Amsterdam Statement Jewelry (frankyamsterdam.com) and RAINKISS (rainkiss.com). Sites like WhatTheF: Fair Fashion Favourites

Similar brands checked

Research any store: see its live ads, its apps & pixels, and estimate its scale. Shopping safely: how to tell if a store is legit and how to avoid shopping scams.