Where is zooplus based?

zooplus.it is registered as a store in Italy.

Is zooplus legit?

Tell me when this store changesAds, traffic & products

Our check

zooplus runs 54 live Meta ads and gets about 1.5M visits a month (SimilarWeb, Sep 2026). The store was created in Dec 2016, 9 years ago, and is based in Italy.

Checked October 21, 2026. Facts only, from the Meta Ad Library, SimilarWeb, Trustpilot and the store itself; anything we have not measured is left out.

Good signs and warning signs

Open for 9 years: created Dec 2016.
Large audience: about 1.5M visits a month.

The facts

Live Meta ads: 54
Monthly visits: 1.5M (SimilarWeb, Sep 2026)
Traffic vs month before: -13%
Store created: Dec 2016
Based in: Italy
Niche: Dogs
Payment options detected: Adyen Online Payments, Klarna

Questions shoppers ask

Is zooplus legit?: zooplus runs 54 live Meta ads and gets about 1.5M visits a month (SimilarWeb, Sep 2026). The store was created in Dec 2016, 9 years ago, and is based in Italy. These are measured facts, not a rating; check the flags on this page before you buy.
Where is zooplus based?: zooplus.it is registered as a store in Italy.

See every ad zooplus runs

Its full Meta ad history, the products it pushes and where it advertises — free, no card.

See the ads free

Similar brands checked

Research any store: see its live ads, its apps & pixels, and estimate its scale. Shopping safely: how to tell if a store is legit and how to avoid shopping scams.