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Store profile

What is DARMHA (Formerly Dharma Bums) (darmha.com)?

DARMHA (Formerly Dharma Bums) (darmha.com) is a Women's Clothing store on Shopify, based in Australia, created in August 2023. SimilarWeb measured 106,634 visits to darmha.com in Sep 2026. That was up 5% on the month before. AdLibrarySpy has recorded 21 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Afterpay, Apple Pay and Arrive and carries 268 products.

Live store facts · read November 4, 2026

See the full DARMHA (Formerly Dharma Bums) dossier

Traffic

SimilarWeb measured 106,634 monthly visits to the exact host darmha.com in Sep 2026. That was up 5% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from Australia (98%) and United States (2%).

Advertising on Meta

21 live Meta ads were running for darmha.com when the index last counted, and AdLibrarySpy holds 23 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

darmha.com is built on Shopify.

Its storefront lists 268 products and an average price around A$113.65.

  • Apps: Afterpay, Apple Pay, Arrive, Cloudflare, Cloudflare CDN, Fairing, Google Pay and Google Workspace
  • Tracking pixels: AppLovin AXON Pixel, Google Adsense, Google Ads Pixel, Hotjar, Pinterest Pixel and TikTok Pixel

Company and trust

DARMHA (Formerly Dharma Bums) was created in August 2023 and is based in Australia.

Similar stores

Stores in the same Women's Clothing space at a comparable scale, by measured traffic:

  • Cue (cue.com) — 782,391 monthly visits
  • Vine Apparel (vineapparel.com) — 789,793 monthly visits
  • General Pants Co. (generalpants.com) — 855,561 monthly visits
  • Ringers Western (ringerswestern.com) — 888,329 monthly visits
  • UP THERE (uptherestore.com) — 919,432 monthly visits
  • VRG GRL (vrggrl.com) — 940,211 monthly visits

Questions

How much traffic does darmha.com get?
darmha.com had 106,634 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is up 5% on the month before.
Is DARMHA (Formerly Dharma Bums) running Facebook and Instagram ads?
Yes. AdLibrarySpy recorded 21 live Meta ads for darmha.com in the Meta Ad Library.
What platform is darmha.com built on?
darmha.com runs on Shopify. Apps detected on its homepage include Afterpay, Apple Pay, Arrive, Cloudflare and Cloudflare CDN.
When was DARMHA (Formerly Dharma Bums) created, and where is it based?
DARMHA (Formerly Dharma Bums) was created in 2023 and is based in Australia.
Which tracking pixels does darmha.com use?
AppLovin AXON Pixel, Google Adsense, Google Ads Pixel, Hotjar, Pinterest Pixel and TikTok Pixel were found on its homepage.
What stores are similar to DARMHA (Formerly Dharma Bums)?
Cue, Vine Apparel, General Pants Co., Ringers Western and UP THERE, in the same Women's Clothing niche at a similar traffic level.
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