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Store profile

What is Gem (gem.app)?

Gem (gem.app) is a Apparel store, based in United States, created in April 2018. SimilarWeb measured 2,870,587 visits to gem.app in Sep 2026. That was up 12% on the month before. AdLibrarySpy has recorded 1 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront carries 7,069 products.

Live store facts · read November 4, 2026

See the full Gem dossier

Traffic

SimilarWeb measured 2,870,587 monthly visits to the exact host gem.app in Sep 2026. That was up 12% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from United States (70%), United Kingdom (4%) and Germany (3%).

Advertising on Meta

1 live Meta ads were running for gem.app when the index last counted, and AdLibrarySpy holds 1 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

Its storefront lists 7,069 products.

  • Tracking pixels: Google Tag Manager

Company and trust

Gem was created in April 2018 and is based in United States.

Similar stores

Stores in the same Apparel space at a comparable scale, by measured traffic:

  • Banana Republic (bananarepublic.gap.com) — 11,091,313 monthly visits
  • Vans®. Off the Wall Since '66. (vans.com) — 12,181,957 monthly visits
  • Lands' End: Quality Clothing, Swimwear, Outerwear and Footwear (landsend.com) — 12,623,425 monthly visits
  • The North Face® Outdoor Clothing & Gear (thenorthface.com) — 13,155,286 monthly visits
  • Spirithalloween.com (spirithalloween.com) — 13,389,326 monthly visits
  • SCHEELS (scheels.com) — 13,915,546 monthly visits

Questions

How much traffic does gem.app get?
gem.app had 2,870,587 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is up 12% on the month before.
Is Gem running Facebook and Instagram ads?
Yes. AdLibrarySpy recorded 1 live Meta ads for gem.app in the Meta Ad Library.
When was Gem created, and where is it based?
Gem was created in 2018 and is based in United States.
Which tracking pixels does gem.app use?
Google Tag Manager was found on its homepage.
What stores are similar to Gem?
Banana Republic, Vans®. Off the Wall Since '66., Lands' End: Quality Clothing, Swimwear, Outerwear and Footwear, The North Face® Outdoor Clothing & Gear and Spirithalloween.com, in the same Apparel niche at a similar traffic level.
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