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Store profile

What is Old Navy (oldnavy.gap.com)?

Old Navy (oldnavy.gap.com) is a Apparel store, based in United States, created in December 2016. SimilarWeb measured 57,983,897 visits to oldnavy.gap.com in Sep 2026. That was down 4% on the month before. AdLibrarySpy has recorded 450 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Afterpay, Certona and Microsoft 365 and carries 37,873 products.

Live store facts · read November 2, 2026

See the full Old Navy dossier

Traffic

SimilarWeb measured 57,983,897 monthly visits to the exact host oldnavy.gap.com in Sep 2026. That was down 4% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from United States (98%), Canada (0%) and Mexico (0%).

Advertising on Meta

450 live Meta ads were running for oldnavy.gap.com when the index last counted, and AdLibrarySpy holds 253 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

Its storefront lists 37,873 products.

  • Apps: Afterpay, Certona, Microsoft 365, New Relic and Optimizely

Company and trust

Old Navy was created in December 2016 and is based in United States.

Similar stores

Stores in the same Apparel space at a comparable scale, by measured traffic:

  • Nordstrom Online & In Store: Shoes, Jewelry, Clothing, Makeup, Dresses (nordstrom.com) — 56,545,392 monthly visits
  • Poshmark: Buy and sell fashion, home decor, beauty & more (poshmark.com) — 67,557,746 monthly visits
  • Victoria's Secret: Bras, Lingerie, Beauty, and Gifts (victoriassecret.com) — 38,200,806 monthly visits
  • UNIQLO US (uniqlo.com) — 97,599,643 monthly visits
  • Men’s & Women’s Jeans, Clothes & Accessories (ae.com) — 31,160,648 monthly visits
  • SHEIN USA (us.shein.com) — 30,387,776 monthly visits

Questions

How much traffic does oldnavy.gap.com get?
oldnavy.gap.com had 57,983,897 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 4% on the month before.
Is Old Navy running Facebook and Instagram ads?
Yes. AdLibrarySpy recorded 450 live Meta ads for oldnavy.gap.com in the Meta Ad Library.
When was Old Navy created, and where is it based?
Old Navy was created in 2016 and is based in United States.
What stores are similar to Old Navy?
Nordstrom Online & In Store: Shoes, Jewelry, Clothing, Makeup, Dresses, Poshmark: Buy and sell fashion, home decor, beauty & more, Victoria's Secret: Bras, Lingerie, Beauty, and Gifts, UNIQLO US and Men’s & Women’s Jeans, Clothes & Accessories, in the same Apparel niche at a similar traffic level.
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