How much traffic does skims.com get?

skims.com had 9,352,959 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 10% on the month before.

Is SKIMS running Facebook and Instagram ads?

Yes. AdLibrarySpy recorded 358 live Meta ads for skims.com in the Meta Ad Library.

What platform is skims.com built on?

skims.com runs on Shopify. Apps detected on its homepage include Afterpay, Apple Pay, Arrive, Attentive and Cloudflare.

When was SKIMS created, and where is it based?

SKIMS was created in 2019 and is based in United States.

Which tracking pixels does skims.com use?

Elevar was found on its homepage.

What stores are similar to SKIMS?

Alo Yoga, Steve Madden® Official Site, Vuori, FIGS and New Era, in the same Apparel niche at a similar traffic level.

Store profile

What is SKIMS (skims.com)?

Name: What is SKIMS (skims.com)?
Creator: AdLibrarySpy

SKIMS (skims.com) is a Apparel store on Shopify, based in United States, created in September 2019. SimilarWeb measured 9,352,959 visits to skims.com in Sep 2026. That was down 10% on the month before. AdLibrarySpy has recorded 358 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Afterpay, Apple Pay and Arrive and carries 475 products.

Live store facts · read November 4, 2026

See the full SKIMS dossier

Traffic

SimilarWeb measured 9,352,959 monthly visits to the exact host skims.com in Sep 2026. That was down 10% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from United States (68%), United Kingdom (5%) and Canada (4%).

Advertising on Meta

358 live Meta ads were running for skims.com when the index last counted, and AdLibrarySpy holds 450 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

skims.com is built on Shopify.

Its storefront lists 475 products and an average price around $50.93.

Apps: Afterpay, Apple Pay, Arrive, Attentive, Cloudflare, Cloudflare CDN, Dynamic Yield and Fairing
Tracking pixels: Elevar

Company and trust

SKIMS was created in September 2019 and is based in United States.

Similar stores

Stores in the same Apparel space at a comparable scale, by measured traffic:

Alo Yoga (aloyoga.com) — 11,133,707 monthly visits
Steve Madden® Official Site (stevemadden.com) — 7,244,449 monthly visits
Vuori (vuoriclothing.com) — 6,653,539 monthly visits
FIGS (wearfigs.com) — 6,407,046 monthly visits
New Era (neweracap.com) — 6,382,097 monthly visits
Decathlon America (decathlon.com) — 6,265,190 monthly visits

Questions

How much traffic does skims.com get?: skims.com had 9,352,959 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 10% on the month before.
Is SKIMS running Facebook and Instagram ads?: Yes. AdLibrarySpy recorded 358 live Meta ads for skims.com in the Meta Ad Library.
What platform is skims.com built on?: skims.com runs on Shopify. Apps detected on its homepage include Afterpay, Apple Pay, Arrive, Attentive and Cloudflare.
When was SKIMS created, and where is it based?: SKIMS was created in 2019 and is based in United States.
Which tracking pixels does skims.com use?: Elevar was found on its homepage.
What stores are similar to SKIMS?: Alo Yoga, Steve Madden® Official Site, Vuori, FIGS and New Era, in the same Apparel niche at a similar traffic level.

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