How much traffic does therealreal.com get?

therealreal.com had 22,362,420 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is up 5% on the month before.

Is The RealReal running Facebook and Instagram ads?

Yes. AdLibrarySpy recorded 95 live Meta ads for therealreal.com in the Meta Ad Library.

When was The RealReal created, and where is it based?

The RealReal was created in 2016 and is based in United States.

Which tracking pixels does therealreal.com use?

Amplitude and Segment were found on its homepage.

What stores are similar to The RealReal?

Bloomingdale's, Client Challenge, Redbubble, Urban Outfitters: Men’s & Women’s Clothing, Homeware & Decor and Zappos.com, in the same Clothing Accessories niche at a similar traffic level.

Store profile

What is The RealReal (therealreal.com)?

Name: What is The RealReal (therealreal.com)?
Creator: AdLibrarySpy

The RealReal (therealreal.com) is a Clothing Accessories store, based in United States, created in December 2016. SimilarWeb measured 22,362,420 visits to therealreal.com in Sep 2026. That was up 5% on the month before. AdLibrarySpy has recorded 95 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Facebook SDK, Fastly CDN and Gladly and carries 6,232 products.

Live store facts · read October 31, 2026

See the full The RealReal dossier

Traffic

SimilarWeb measured 22,362,420 monthly visits to the exact host therealreal.com in Sep 2026. That was up 5% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from United States (91%), Canada (2%) and United Kingdom (1%).

Advertising on Meta

95 live Meta ads were running for therealreal.com when the index last counted, and AdLibrarySpy holds 243 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

Its storefront lists 6,232 products.

Apps: Facebook SDK, Fastly CDN, Gladly, Google Workspace, Next.js, Prismic CMS, Sift and Zendesk
Tracking pixels: Amplitude and Segment

Company and trust

The RealReal was created in December 2016 and is based in United States.

It holds a 3.9-star rating across 124,709 reviews.

Similar stores

Stores in the same Clothing Accessories space at a comparable scale, by measured traffic:

Bloomingdale's (bloomingdales.com) — 21,488,897 monthly visits
Client Challenge (abercrombie.com) — 23,457,548 monthly visits
Redbubble (redbubble.com) — 21,100,961 monthly visits
Urban Outfitters: Men’s & Women’s Clothing, Homeware & Decor (urbanoutfitters.com) — 24,567,434 monthly visits
Zappos.com (zappos.com) — 25,675,422 monthly visits
ThredUp (thredup.com) — 26,234,377 monthly visits

Questions

How much traffic does therealreal.com get?: therealreal.com had 22,362,420 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is up 5% on the month before.
Is The RealReal running Facebook and Instagram ads?: Yes. AdLibrarySpy recorded 95 live Meta ads for therealreal.com in the Meta Ad Library.
When was The RealReal created, and where is it based?: The RealReal was created in 2016 and is based in United States.
Which tracking pixels does therealreal.com use?: Amplitude and Segment were found on its homepage.
What stores are similar to The RealReal?: Bloomingdale's, Client Challenge, Redbubble, Urban Outfitters: Men’s & Women’s Clothing, Homeware & Decor and Zappos.com, in the same Clothing Accessories niche at a similar traffic level.

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