Paula's Choice (paulaschoice.se) is an online store in the Skin & Nail Care niche, based in Sweden, created in Jul 2023. It had 15,206 visits in Sep 2026 (SimilarWeb-measured), down 7% on the month before. It runs 15 live Meta ads in the AdLibrarySpy index, and its longest-running ad there has been live 61 days (since Sep 1, 2026). Its closest competitors in the AdLibrarySpy index, by niche and traffic, are Clarins (clarins.se), Cetaphil (cetaphil.se) and Dealon: Här hittar du Sveriges bästa produktpriser & deals (dealon.se).
Every answer comes from the AdLibrarySpy index, SimilarWeb and the store itself; anything not measured is left out. Article version: /answers/store/paulaschoice.se
Measured by SimilarWeb for paulaschoice.se.








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