ROE Caviar (roecaviar.com) is a Shopify store in the Meat & Seafood niche, based in the United States, created in Dec 2016. It had 5,649 visits in Sep 2026 (SimilarWeb-measured), down 53% on the month before. It runs 7 live Meta ads in the AdLibrarySpy index, and its longest-running ad there has been live 258 days (since Feb 12, 2026). Its closest competitors in the AdLibrarySpy index, by niche and traffic, are Melissaโs Produce (melissas.com), Toastique (toastique.com) and Bragg Live Foods (bragg.com).
Shopify Basic is $25 a month, plus apps. On PlatformDTC: no plan fee, the same 2.9% + 30ยข per card sale ($2 only in a month you get paid out), with upsells, subscriptions, reviews and email built in. Compare your numbers
Every answer comes from the AdLibrarySpy index, SimilarWeb and the store itself; anything not measured is left out. Article version: /answers/store/roecaviar.com
Measured by SimilarWeb for roecaviar.com.







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