Russells runs 3 live Meta ads, gets about 480K visits a month (SimilarWeb, Oct 2026), and is rated 4.5 from 200 Trustpilot reviews. The store was created in Dec 2016, 9 years ago, and is based in South Africa. These are measured facts, not a rating; the full trust check is on its review page.

How much traffic does russells.co.za get?

russells.co.za had 480,080 visits in Oct 2026, as measured by SimilarWeb for this exact host. That is up 16% on the month before.

How much revenue does Russells make?

Russells does not publish its revenue and no source AdLibrarySpy holds measures it, so no revenue figure is shown. Its measured size signals are 480,080 visits in Oct 2026 (SimilarWeb), 3 live Meta ads and 735 products.

What ads is Russells running?

AdLibrarySpy recorded 3 live Meta ads (Facebook and Instagram) for russells.co.za and holds 44 of its ads in total, live and past. Its longest-running ad in the index started Aug 28, 2024 and has been live 804 days.

Who are Russells's competitors?

Russells's closest competitors in the AdLibrarySpy index, by niche and traffic, are Furniture and Appliance Store (houseandhome.co.za), Bradlows (bradlows.co.za), CTM South Africa (ctm.co.za), South Africa's leading home renovation and DIY store (gelmar.co.za) and Welcome to OK Furniture (okfurniture.co.za).

What apps and theme does russells.co.za use?

Apps detected on its homepage include Cloudflare, Cloudflare CDN, Klevu, Mailjet and New Relic (7 in total). Tracking pixels found: Facebook Pixel, Google Adsense, Google Ads Pixel and Google Analytics.

Russells

russells.co.za

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Created Dec 2016 (9y 11m ago)South Africa Home & Garden › Home Furnishings

Russells at a glance

Russells (russells.co.za) is an online store in the Home Furnishings niche, based in South Africa, created in Dec 2016. It had 480,080 visits in Oct 2026 (SimilarWeb-measured), up 16% on the month before. It runs 3 live Meta ads in the AdLibrarySpy index, and its longest-running ad there has been live 804 days (since Aug 28, 2024). Its closest competitors in the AdLibrarySpy index, by niche and traffic, are Furniture and Appliance Store (houseandhome.co.za), Bradlows (bradlows.co.za) and CTM South Africa (ctm.co.za).

Monthly visits

480K+16%

SimilarWeb · Oct 2026

Live Meta ads

Targeted countries 88% 8% 4%

Questions people ask about Russells

What is Russells?: Russells (russells.co.za) is an online store in the Home Furnishings niche, based in South Africa, created in Dec 2016.
Is Russells legit?: Russells runs 3 live Meta ads, gets about 480K visits a month (SimilarWeb, Oct 2026), and is rated 4.5 from 200 Trustpilot reviews. The store was created in Dec 2016, 9 years ago, and is based in South Africa. These are measured facts, not a rating; the full trust check is on its review page. Is Russells legit? Full trust check
How much traffic does russells.co.za get?: russells.co.za had 480,080 visits in Oct 2026, as measured by SimilarWeb for this exact host. That is up 16% on the month before. Russells traffic and size
How much revenue does Russells make?: Russells does not publish its revenue and no source AdLibrarySpy holds measures it, so no revenue figure is shown. Its measured size signals are 480,080 visits in Oct 2026 (SimilarWeb), 3 live Meta ads and 735 products. How big is Russells?
What ads is Russells running?: AdLibrarySpy recorded 3 live Meta ads (Facebook and Instagram) for russells.co.za and holds 44 of its ads in total, live and past. Its longest-running ad in the index started Aug 28, 2024 and has been live 804 days. Russells ads and commercials
Who are Russells's competitors?: Russells's closest competitors in the AdLibrarySpy index, by niche and traffic, are Furniture and Appliance Store (houseandhome.co.za), Bradlows (bradlows.co.za), CTM South Africa (ctm.co.za), South Africa's leading home renovation and DIY store (gelmar.co.za) and Welcome to OK Furniture (okfurniture.co.za). Sites like Russells
What apps and theme does russells.co.za use?: Apps detected on its homepage include Cloudflare, Cloudflare CDN, Klevu, Mailjet and New Relic (7 in total). Tracking pixels found: Facebook Pixel, Google Adsense, Google Ads Pixel and Google Analytics. russells.co.za app list

Every answer comes from the AdLibrarySpy index, SimilarWeb and the store itself; anything not measured is left out. Article version: /answers/store/russells.co.za