SWO (sw-official.com) is a Shopify store in the Athletic Apparel niche, based in France, created in Jul 2023. It had 9,957 visits in Aug 2026 (SimilarWeb-measured), up 585% on the month before. Its closest competitors in the AdLibrarySpy index, by niche and traffic, are Gouiran Beauté: Produits coiffure & esthétique (gouiran-beaute.com), PAYOT (payot.com) and Box Beauté et Cosmétiques Bio (nuoobox.com).
Shopify Basic is $25 a month, plus apps. On PlatformDTC: no plan fee, the same 2.9% + 30¢ per card sale ($2 only in a month you get paid out), with upsells, subscriptions, reviews and email built in. Compare your numbers
Every answer comes from the AdLibrarySpy index, SimilarWeb and the store itself; anything not measured is left out. Article version: /answers/store/sw-official.com
Measured by SimilarWeb for sw-official.com.
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